GAMIFICATION IN ENTERPRISE INFORMATION SYSTEMS: A MULTIDISCIPLINARY FRAMEWORK FOR ENGAGEMENT

Authors

  • Dr. Ahmed Raza Department of Information Technology, National University of Sciences and Technology (NUST), Islamabad, Pakistan. Author

Keywords:

Gamification, Enterprise Information Systems, User Engagement, Performance Optimization

Abstract

The integration of gamification into Enterprise Information Systems (EIS) has emerged as a promising approach to enhance user engagement, improve motivation, and optimize performance across various organizational functions. This paper proposes a multidisciplinary framework for the implementation of gamification in EIS, incorporating theories from behavioral science, information systems, and management. By focusing on four key aspects: user engagement, performance optimization, motivation, and system interactivity, the study explores how gamified elements can transform EIS into more interactive and efficient platforms. This framework is designed to guide organizations in leveraging gamification to foster employee engagement, streamline operational processes, and improve decision-making. This study presents a comprehensive review of existing literature, offers a detailed methodology for implementation, and showcases practical examples of gamification in enterprise systems, highlighting its potential to revolutionize organizational workflows. Through an analysis of real-world case studies and statistical data, the research underlines the significance of gamification as a critical tool in enterprise digital transformation.

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Published

2021-10-05